Every Movie That Taylor Swift’s Eras Tour Film Has Scared Off The Calendar

The largest concert in the world comes to movie theaters and several films have moved their release dates so as not to compete.

Summary

• Taylor Swift’s surprise announcement
  The tour of the ages
  The film has caused other high-profile films to change their release dates to avoid competition.

• The exorcist: believer
  has been particularly hard hit, losing its main marketing opportunity and premium screens to Swift’s film. This could hurt her box office and plans for a new trilogy.

• Other movies like
  Ordinary angels, dumb money, what happens next
  and
  The swamp king’s daughter
  They’ve also adjusted their release dates to give themselves a break from the cultural potency of Swift’s film.

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Following Taylor Swift’s surprise announcement that Taylor Swift: The Eras Tour The film hits theaters on October 13, several high-profile films have moved their release dates to avoid competing with the beloved singer-songwriter. Studios often determine release dates years in advance, but with the ongoing SAG-AFTRA strike and surprise bombshell The tour of the agesstudios have been forced to be more flexible with their release dates. The tour of the ages has set off a chain reaction that has completely reshaped the look of the fall movie schedule.

After completely demolishing ticket sales during the US leg of her Eras Tour, and subsequently boosting the US economy, Swift has set her sights on the box office, hoping to set more records and deliver her performance to more fans. everyone knows that The tour of the ages The movie is going to be huge. It’s just a question of how big it can become and how much box office leftovers it will leave for other films that compete with it. Most studios aren’t risking losses by going head-to-head with the release of Swift’s movie, and they’re doing everything they can to ensure her fall movies stay away from it.

Related: Why Taylor Swift’s Eras Tour Movie Was Allowed to Film During the SAG-AFTRA Strike

5 The Exorcist: Believer

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Of all the movies affected by Swift’s surprise announcement, The exorcist: believer It has probably been the one that has suffered the most damage. The David Gordan Green-directed horror reboot was initially scheduled to premiere on October 13, the same day as Taylor Swift: The Eras Route. The exorcist: believer quickly moved its release date to October 6, but this is still a blow to the horror film as it now only has a week until The tour of the ages bursts onto the scene. Also, Friday, October 13 is prime time for a horror movie to premiere, and now The Exorcist has lost that marketing trick.

To make matters worse, almost all premium screens (IMAX, Dolby, etc.) will be removed on October 13. The Exorcist and given to The tour of the ages. It’s understandable that Swifties want the best screens and sound settings for their concert film, but this will certainly hurt The Exorcist’s, as it was scheduled to run on those screens for most of the month of Halloween. This is terrible news for a film that was supposed to launch a new trilogy of Exorcist movies, and only time will tell if there is enough room at the box office for both releases.

4 ordinary angels

Another film originally scheduled for release on October 13. ordinary angels has been completely removed from the release schedule. According Deadline, Taylor Swift: The tour of the ages It is not the only reason for the measure, since star Hilary Swank wants to promote the film herself, thus stopping its release until the SAG-AFTRA strike ends. A mid-budget drama like ordinary angels You can use all the promotion you can get, so both explanations for its disappearance from the release schedule make a lot of sense.

3 dumb money

After The exorcist: believer fled to October 6, Swift Tour of the eras The film scared another release in October. Craig Gillespie dumb money It also moved forward a week to September 29. The financial drama premiered at the Toronto International Film Festival to rave reviews. The release date was changed in hopes of dumb money generate good word of mouth and get a good box office before The tour of the ages It occupies projection rooms in cinemas. Sony also decided to start early screenings on September 15 to generate more buzz, a strategy the studio used earlier this summer to grand tourism with less than stellar effect.

2 What happens next

Another film that was due to be released on October 13, Meg Ryan’s return to the romantic comedy space in What happens next? was pushed the other way, with its new release date being November 3rd. Yes ok The tour of the ages It’s attracting a pretty broad demographic, What happens next? It shares many key demos with the concert film, so it’s a smart move to give it some space from the cultural powerhouse. Theaters have been sorely lacking in rom-coms in recent years, so it’s exciting that the queen of rom-coms is returning to theaters and not being devoured by Swift.

1 The Swamp King’s Daughter

At the same pace as What happens next? the thriller directed by Daisy Ridley The swamp king’s daughter has been moved from October 13 to November 3. Directed by Neil Burger and based on a New York Times best-selling novel, this is the kind of movie that could become a surprise hit at the fall box office. It will be difficult to do it with Swift in theaters at the same time. By November 3, there should be more room for a theatrical release like this.

Why Movies Are So Afraid of Taylor Swift’s Eras Tour Movie (How Much Will She Earn?)

It makes sense that many smaller genre films felt they could break through The exorcist: believer but now they flee from that date with the arrival of The tour of the ages. Counterprogramming is an effective box office strategy: just look Barbenheimer – but Swift is a cultural monster that can’t really be counter-programmed. A rising tide lifts all boats, but October 13 won’t be a day for people to go to the movies; It will be a day for people to go see Swift.

As for how big The tour of the ages will open, the pre-sale is already aiming to have the largest opening in the history of concert films for a fairly large amount. It will likely be the highest-grossing concert film in history just at the end of its opening weekend. With a $100 million opening apparently assured, it will pass of the wild card $93 million to become the biggest opening weekend of October. The tour of the ages is a phenomenon with excitement through the roof, and there’s no way to track how excited fans are, though its dominance on the release date offers a pretty good idea.

Sources: Deadline

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Category: Entertainment